The Brand

7/9/13 is a premium accessories brand committed to individuality and style with imperative attention to quality and detail.

We continue to redefine the belt with an array of models in super-creative designs, colours and lengths. 7/9/13 belts are designed in-house and manufactured to our specifications, tested and approved by our team riders. We don’t put our logo on standard belts anyone can buy off the internet and bulk produce in China. We work hard on individual products we want to wear and be seen wearing.

In 2013 we launched our shoelace range including the Full Metal... the first ever branded laces with brushed metal tips and perfect size lace locks
in a killer array of colours. Refreshing your skate shoes has never looked so good. We also launched our first range of braces, wallets and card-holders in designs that only 7/9/13 can dream of.

Wear 7/9/13 loud or understated – either way you’re assured, 7/9/13 is the next-level in accessories style.

7/9/13 products will be made with senders in mind. Comfort, stretch and moving with the body will be important. Design and colour will be stylish and bold. Our products are made to be seen. With 7/9/13 there is always something interesting going »underneath« – something unexpected is important.

We come from Iceland where the number combination 7/9/13 provides good fortune and the spirit to send it.